Play goods OSCAR for Barbie as TV-remote maintenance

‚Elina' serves over an infrared function as remote maintenance for the DVD play, a component of the play set is. (openPR) - the international jury of the play goods fair has ‚the play goods OSCAR' in the category emotion and experience on ‚Elina' - a Barbie doll to the new DVD film ‚the magic of the rainbow' - lent. ‚Elina' serves over an infrared function as remote maintenance for the DVD play, a component of the play set is. The jury was convinced of the innovation, creativity and play idea and one of the 8 ‚ToyAwards 2007' of the Barbie doll lent. Are distinguished only innovations, which stand out against all other novelties on the fair.

Barbie does not only mean innovative toy. The style icon is also Top Entertainerin: Barbie films are success guarantors with girls! In 2006 two Barbie films were the usually looked formats of girls between 3 and 9 years with super RTL.

In of Barbie newest film ‚the magic of the rainbow' (starting from at the beginning of March on DVD available) Elina a Feenschule visits and must together with its friends the Feenland Fairytopia ten years a lasting winter ago retain.

More information:
www.presse.mattel.de
www.spielwarenmesse.de

Regina Meyer
Line public work
MATTEL GmbH
At the Trift 75
63303 three-calibrate
Tel.: +49 6103 891-236
Fax: +49 6010 891-278
E-Mail: regina.meyer@mattel.com
www.presse.mattel.de

Seat of the society: Three-calibrate * district court open brook HRB of 33552 * managing directors: Peter Broegger

Mattel, Inc., (NYSE: MAT, www.mattel.com) is the world-wide leader in Design, production and marketing of toy and families products, inclusive Barbie®, the most popular dressing doll. The Mattel family of toy and plays covers marks such as Hot Wheels®, Matchbox® and Fisher Price as well as further maintenance-inspired toy lines. With head office in El Segundo, California, the USA, employs Mattel more than 25,000 humans in 36 countries and sells products in over 150 nations world-wide. The vision of Mattel is it to be the toy mark leading world-wide - today and tomorrow.

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